If you’re a blogger, then you know that traffic is an important part of the game. Not only does traffic mean that people are actually on your blog, engaging with it and reading your posts, but it means that you’ll have a lot more options should you want to find a way to make money from your blog. Traffic is a long game, and there are quite a few things you can do to improve your blog’s traffic. Keep reading to learn my top 3 quick tips for building your blog’s traffic:
1. Don’t Neglect Keyword Research
It can feel a little ‘boring’ to do keyword research, but it is an important part of owning a blog. You want to see what your readers are searching for when they land on your pages, so you can better cater to their needs. You’ll also want to spend some time analysing your competitor’s pages too, to see what they’re doing well. If you feel a bit overwhelmed with the idea of SEO and keyword research, it might be worth working with a local SEO service to help you achieve this goal, you can click here to find out more.
2. Build Links
Building links is an important part of growing traffic and there are a few ways you can build up links. One of the best and most organic ways to do so is by doing guest posts on other relevant websites. You can check out this website here to see specific tips for travel bloggers wanting to build up links. The more links you have pointing to your website, the higher your domain’s rankings will be and the more favourably search engines such as Google will look at your site.
3. Get Social
Don’t underestimate the power of social media and other search platforms like Pinterest. Think about your ideal readers – what ages are they and where do they spend their free time. If you’re wanting to appeal to moms, then you’ll probably find that Pinterest or Instagram are your best bets for social platforms. If your audience is a bit younger, then TikTok could be a great place to get followers and views. If you’re not sure which social media will work best for your audience, try out and a few and then invest your time into the one that performs the best.
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Once you’ve built up traffic with your blog, you’ll quickly see that options will open up for you in terms of income and making your blog your full time job.